PostHog + Dodger: ground personas in how people actually use your product
Why integrate PostHog with Dodger
Synthetic personas get sharper when they're checked against reality. PostHog calibrates Dodger's personas and segments against real product analytics so your research reflects actual behavior.
- Calibrate personas and segments against PostHog cohorts
- Validate research assumptions with real usage data
- Surface where behavior diverges from your hypotheses
- Tighten the loop between research and product reality